Careers in FMCG
FMCG, or Fast-Moving Consumer Goods, covers everyday products including personal care, household products, packaged goods and consumer essentials. The sector offers opportunities across sales, marketing, buying, category management, product development, supply chain and ecommerce.
FMCG Job Description
FMCG, or Fast-Moving Consumer Goods, covers everyday products including personal care, household products, packaged goods and consumer essentials. The sector offers opportunities across sales, marketing, buying, category management, product development, supply chain and ecommerce.
An FMCG Professional’s Core Responsibilities
Category Management
Understanding customer demand and developing commercially successful product categories.
Sales & Account Management
Building relationships with retailers, customers and commercial partners.
Brand Management
Supporting brand positioning, campaigns and product development.
Product Development
Identifying consumer needs and supporting new product launches.
Market Analysis
Researching consumer behaviour, competitors and market performance.
Commercial Performance
Analysing sales, margins and profitability.
Customer & Consumer Insight
Understanding what motivates customers and consumers.
Typical Job Titles by Level
Entry Level
Mid Level
Key Skills Needed
Salary
Figures are indicative and vary with experience, employer and location.
Progression
Career paths include Sales, Account Management, Buying, Category Management, Brand Management, Marketing, Product Development and Ecommerce.
At senior level, professionals can progress into Head of Category, Commercial Director, Sales Director, Marketing Director or Managing Director roles.
There are opportunities across consumer brands, manufacturers, retailers, distributors and ecommerce businesses.
Ready to start your career in FMCG?
Explore live FMCG roles on Fashion & Retail Personnel, or register your CV so our team can match you to the right opportunity.