Speedo

Speedo® originated in 1914 under the brand name 'Fortitude', which was taken from the motto on the clan MacRae crest. It didn't become known by its now famous brand name until 1928.

Re-born on Bondi Beach near Sydney, Australia in 1928, Speedo is the world's top-selling swimwear brand. The brand's heritage derives from its leadership in competitive swimming, where more Olympic Gold Medals have been won in Speedo than any other brand.

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